research gay and lesbian tourism, the existing literature seems to “focus on (the) advertising trends and industry motivation for new markets”. In the past a reference to “gay tourism” (like the sex tourism niche) implied, that people would travel for the purpose of indulging in gay activities. Now this emerging segment is being assessed.
Gay men in the sample had travelled very widely in the previous five years, with southern European destinations and the United States, in particular, attracting substantial proportions of men. Three dimensions of gay tourist motivation were identified: ‘gay social life and sex’, ‘culture and sights’ and ‘comfort and relaxation’.Cited by:
Tourist motivations explain the factors in which influence a tourist to travel. Crompton () explains that motivation is only one of many contributing factors in which assist with explaining tourist behavior although it is considered a critical factor as it is the "impelling & compelling force behind all behaviour" (Berkman & Gilson, as cited in Crompton , pg).
Gay men and tourism: Destinations and holiday motivations. at informing HIV prevention intiatives for gay men with a tourism focus. Samples of men were recruited through contact in bars/clubs Author: Stephen Clift, S. P. Forrest.